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But where do affirmations come from? This is an important question. In much the same manner as described in "How We Know Stuff," affirmations arise from being. If you give them a try, you'll find that you can't just pick any affirmation you want. You may get that affirmation down on paper and you might be able to say it a few times. But each time you do, it won't sit well with you. You'll find yourself pondering that affirmation, scrutinizing it, until finally you modify it or reject it as not in line with your being, with who you are.